IQVIA™
Connected Intelligence™
National Prescription Audit
Source: NPA Weekly · Refresh: 2026-10-30·Marten Veskimae
Brand-level trends · ZENVARA™
Weekly NPA dashboard · west
TRx (week)
491▼ 0.6%
vs WK29, 2026-10-30
NRx (week)
150▼ 2.6%
vs prior week
NBRx (week)
30▼ 9.1%
new-to-brand
Cumulative TRx
6,480
12-week window
📈TRx — plan vs actual
Plan Actual
📊NRx ⨉ NBRx trend
NRx NBRx
🍩Channel mix
🗺️Geography — variance vs plan
Variance vs plan — darker = worse. Northeast highlighted as primary deviation region.
Weekly detail · 12 weeks
| Week Ending | TRx | NRx | NBRx | Plan TRx | Var % | Cum TRx |
|---|---|---|---|---|---|---|
| 2026-08-14 | 602 | 184 | 49 | 669 | -10.0% | 602 |
| 2026-08-21 | 561 | 174 | 47 | 670 | -16.3% | 1,163 |
| 2026-08-28 | 569 | 179 | 44 | 671 | -15.2% | 1,732 |
| 2026-09-04 | 521 | 149 | 37 | 672 | -22.5% | 2,253 |
| 2026-09-11 | 592 | 175 | 42 | 673 | -12.0% | 2,845 |
| 2026-09-18 | 541 | 160 | 36 | 673 | -19.6% | 3,386 |
| 2026-09-25 | 591 | 183 | 40 | 674 | -12.3% | 3,977 |
| 2026-10-02 | 503 | 150 | 34 | 674 | -25.4% | 4,480 |
| 2026-10-09 | 513 | 154 | 34 | 674 | -23.9% | 4,993 |
| 2026-10-16 | 502 | 145 | 31 | 674 | -25.5% | 5,495 |
| 2026-10-23 | 494 | 154 | 33 | 675 | -26.8% | 5,989 |
| 2026-10-30 | 491 | 150 | 30 | 675 | -27.3% | 6,480 |
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