Pharma Commercial Mock
IQVIA
Connected Intelligence™
National Prescription Audit
Source: NPA Weekly · Refresh: 2026-05-29·Marten Veskimae
Brand-level trends · ZENVARA

Weekly NPA dashboard · southeast

TRx (week)
443 11.0%
vs WK28, 2026-05-29
NRx (week)
135 10.0%
vs prior week
NBRx (week)
29 12.1%
new-to-brand
Cumulative TRx
15,757
52-week window
📈TRx — plan vs actual
022044066006-0607-2509-1210-3112-1902-0603-2705-15
Plan Actual
📊NRx ⨉ NBRx trend
06-0607-2509-1210-3112-1902-0603-2705-15
NRx NBRx
🍩Channel mix
RETAIL32%MAIL59%LTC9%
🗺️Geography — variance vs plan
WestMidwestNortheastSoutheast
Variance vs plan — darker = worse. Northeast highlighted as primary deviation region.
Weekly detail · 52 weeks
Week EndingTRxNRxNBRxPlan TRxVar %Cum TRx
2025-06-0632130.0%3
2025-06-1342140.0%7
2025-06-2053150.0%12
2025-06-276317-14.3%18
2025-07-0484280.0%26
2025-07-111163110.0%37
2025-07-181483140.0%51
2025-07-25178418-5.6%68
2025-08-012311522+4.5%91
2025-08-082914628+3.6%120
2025-08-153518736-2.8%155
2025-08-224019846-13.0%195
2025-08-29572710570.0%252
2025-09-0562271072-13.9%314
2025-09-1282371589-7.9%396
2025-09-19954016109-12.8%491
2025-09-261255220134-6.7%616
2025-10-031506524161-6.8%766
2025-10-101847226192-4.2%950
2025-10-172088030227-8.4%1,158
2025-10-242399734263-9.1%1,397
2025-10-3129311642300-2.3%1,690
2025-11-0728310337337-16.0%1,973
2025-11-1434612543373-7.2%2,319
2025-11-2137913648408-7.1%2,698
2025-11-2841513845439-5.5%3,113
2025-12-0543114648466-7.5%3,544
2025-12-1243513542491-11.4%3,979
2025-12-1942613444511-16.6%4,405
2025-12-2649315749528-6.6%4,898
2026-01-0245814445543-15.7%5,356
2026-01-0946314442554-16.4%5,819
2026-01-1647714341564-15.4%6,296
2026-01-2347314341572-17.3%6,769
2026-01-3048815244578-15.6%7,257
2026-02-0653016046582-8.9%7,787
2026-02-1353816245586-8.2%8,325
2026-02-2053815943589-8.7%8,863
2026-02-2752015040592-12.2%9,383
2026-03-0649715040593-16.2%9,880
2026-03-1351216042595-13.9%10,392
2026-03-2049715338596-16.6%10,889
2026-03-2751514838597-13.7%11,404
2026-04-0349315236598-17.6%11,897
2026-04-1047413832598-20.7%12,371
2026-04-1750115535599-16.4%12,872
2026-04-2451815135599-13.5%13,390
2026-05-0148314433599-19.4%13,873
2026-05-0844313028599-26.0%14,316
2026-05-1550014530599-16.5%14,816
2026-05-2249815033600-17.0%15,314
2026-05-2944313529600-26.2%15,757
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